Facebook to end “Trending” news section

If you use the trending tab on Facebook to get your news, we have BAD news.

The company has announced it will be killing it!

We introduced Trending in 2014 as a way to help people discover news topics that were popular across the Facebook community. However, it was only available in five countries and accounted for less than 1.5 percent of clicks to news publishers on average. From research we found that over time people found the product to be less and less useful. We will remove Trending from Facebook next week and we will also remove products and third-party partner integrations that rely on the Trends API.

RIP Trending section, you made it easier to find real news on Facebook.

(source: Facebook)

Posted in All Stories, Annoucer Blogs, Matt Barron, News

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