Snapchat has been facing some issues lately, with celebrities vowing against the app, to bad updates, the numbers are down…but now it has something new it hopes will lure people back, and keep them there…
Their major push – group video chat, which will allow 16 people to all facetime together with puking rainbow filters
Snapchat’s video chat update, rolling out to users globally this week, means that users will have another way to communicate.
While not everyone on Snapchat is focused on chat, it’s still a core part of the app. More than 60 percent of Snapchat’s 187 million daily users use the app’s chat service, a Snap spokesperson told Mashable. Since March 2016, Snapchat has offered one-to-one video chat as well as audio and video notes. Now, Snapchat will offer a way for up to 16 people to video chat. If any more join, it will become a voice chat that supports up to 32 people.
As Snapchat described in its blog post, video chat can make texting “even more fun.” The move is also a way to encourage users to spend more time on the app and broaden Snapchat’s core message of being a camera app. Earlier this week, Snapchat released its first-ever TV commercial that frames it as a “new kind of camera.” Per Snapchat’s style, video calling allows lenses, so puppy filter all day whether you’re snapping a pic or in a 16-person video chat.
So, will this keep you snapping?
You can download the update now, but if the new group video chat doesn’t appear right away – it will soon!
(image: Snap Inc)