Walmart Apologizes For Sign Placement On Gun Display

On Wednesday, a photo circulated on Twitter depicting a Walmart gun display case topped with a prominent sign that reads, “Own the school year like a hero.” Now, Walmart has apologized, and a representative says the company is taking steps to ensure that this… does not happen again.

The Washington Post reports that Charles Crowson, a spokesman for Walmart, said the company is attempting to identify the store in the image, though he confirms it looks like an actual display common at the franchise:

“What’s seen in this photograph would never be acceptable in our stores,” he said in a statement. “We regret this situation and are looking into how it could have happened.” He declined to comment on the connection critics were making between guns and mass shootings on school campuses.

There are also several tweets that seem to indicate the location was identified and the sign removed.

Whomever placed the sign above the gun display, it was not created with the intention to sell firearms. “Own the school year like a hero” is part of the chain store’s superhero-themed ad campaign, which encourages kids to face the new year with the powerful weapon of branded school supplies.
(Source: Jezebel)

Posted in All Stories, Annoucer Blogs, Matt Barron, News

+ Follow Us


+ Upcoming Events

  1. The Palomino Club Charity Golf Classic

    August 21 @ 10:00 am - 8:00 pm
  2. Booty Shake Summer Mondays at The Palomino Club

    August 21 @ 10:00 pm - August 22 @ 2:00 am
  3. Movies on Memorial: It Takes Two

    August 22 @ 9:00 pm - 11:00 pm
  4. Winnipeg Goldeyes “Jamaica Trip Giveaway”

    August 23 @ 7:00 pm - 10:00 pm
  5. 10th Annual Drive FORE the Stars Charity Golf Classic

    August 24

+ On-Air & Shows